One page business plan

No matter how much I recommend it, I get that for some, it feels like doing a business plan is just too much effort.  If you fall into this category, the one-page business plan may be a stop-gap solution to consider. Vision and Values Whatever you do, don’t skim through your vision and values.  These are the life force behind …

Strengths Weaknesses Opportunities Threats

What the…. SWOT?

I thought most people had come across this term and understood that it was a natural part of a business planning process.  Apparently not.  I remember a jaw-dropping incident when a fellow CEO dismissed the necessity for a SWOT in his business plan. I was completely taken aback that a business plan could actually be done without one!  It’s much like …

What is the problem?

When is a financial problem a marketing problem and a marketing problem a financial one? Quite often in a small business, they are so intertwined that it’s difficult to extricate one from the other. This is the conundrum – which do we address first? Neither.  In this situation, the “picture” has to be taken apart and completely reconstructed. Inevitably, the situation has arisen from poor foundations …

Reconnect with your business

If your business seems to have lost a bit of spark, it may be time for you to reconnect with your business. Re-visit your vision. If you have never articulated or documented your vision, now is the time to start. Think about why you started your business.  What did you imagine it would be like?  What was its connection with your life?  If …

Why bother with a business plan?

Does it really matter? Don’t many businesses survive without one anyway? “Survive” is probably the key word in this discussion. If that’s all you want to do, sure, you probably won’t need a business plan. What’s the big deal anyway?  The “deal” gets bigger the more you want to achieve out of your business.  In simplest terms, a business plan is a road map which …